Facebook and Instagram Ads

Facebook Ads That Fill Your HVAC, Plumbing and Roofing Calendar

Google Ads reach people who are already searching. Facebook Ads reach Perth homeowners before they even know they need your service. We run lead generation campaigns that bring in consistent work for your trade business every single month.

  • Target Perth homeowners by suburb, home ownership, age, and interests
  • Lead gen forms capture name, phone, and email directly inside Facebook - no website needed
  • Retargeting campaigns recapture the homeowners who visited your site but did not call

How Facebook Ads Work for Perth Plumbers, HVAC Techs, and Roofers

Google Ads captures demand - people who are already searching. Facebook Ads create demand - reaching homeowners who are not searching yet but are exactly the type of person who will need your service. Both strategies working together fill your calendar faster.

We handle the full Facebook Ads process for Perth trade businesses. We target the right suburbs, design the ads, write the copy, install the Meta Set up through the Meta Marketing API documentationPixel, and track exactly which ads bring in real jobs. One of our clients, Cut Brush, saw 19% lower cost per result within the first month.

  • Seasonal campaigns work perfectly - HVAC tune-ups before summer, roof checks after storms
  • Retargeting ads convert the 97% of website visitors who left without calling
  • Lead forms capture contact details directly in the app - fast and frictionless for customers
business.facebook.com
Facebook and Instagram ads management service by Gleemium Marketing - Perth-based Meta ads agency helping plumbers, electricians, HVAC technicians and roofers reach homeowners by suburb, age and interest before they search
Facebook & Instagram Ads Service

Real Meta ad campaigns we run for Perth plumbers, electricians, HVAC technicians and roofers - by suburb, audience and interest.

Numbers That Speak for Themselves

These are real results from real Perth trade businesses. No stock photos. No made-up numbers.

+267.9%
GBP Profile Interactions
Local Contractor - Perth
+105.6%
Website Clicks from GBP
HVAC Business
#1
AI Search Ranking
Duct Cleaning Business

Facebook Ads Management for Perth Trade Businesses

Precise Perth Targeting

We target homeowners in your exact service suburbs - not random people across Australia. Every dollar reaches someone in the area who could actually book a job.

Lead Generation Ads

We run free-quote campaigns that capture name, phone, and email directly inside Facebook. No website required. Leads arrive in your inbox within minutes.

Retargeting Campaigns

We show ads to people who visited your plumbing or HVAC website but did not call. These warm leads convert at 3 to 5x the rate of cold audiences.

Seasonal Promotions

HVAC filter cleans before summer. Roof inspections after a Perth storm. Hot water system checks in winter. We build timely campaigns that match the rhythm of your trade.

Creative That Converts

We design professional ad images and write copy that speaks to Perth homeowners' specific pain points - not generic ads that get scrolled past.

Meta Pixel Setup

We install and configure your Meta Pixel properly from the start. You see exactly which ads led to phone calls and booked jobs - not just likes and impressions.

How We Run Facebook Ads for Trade Businesses

1

Audience Research

We define your ideal plumbing, HVAC, or roofing customer and find them on Facebook by suburb and behaviour.

2

Campaign Build

We create ad sets, design the creatives, write compelling copy, and set up all tracking before launch.

3

Launch and Test

We launch multiple ad variations and identify which ones get the best cost per lead within the first 2 weeks.

4

Optimise Monthly

We cut what is underperforming, scale what is working, and keep your cost per lead dropping month after month.

What Perth Tradespeople Say

Real reviews from plumbers, HVAC businesses, and roofing contractors we work with every day.

★★★★★

"We were getting 2 to 3 calls a week from Google. After Gleemium fixed our GBP, we hit 40+ calls in January alone. Our plumbing business has never been this busy."

JM
Jake M.Perth Plumber
★★★★★

"Our HVAC business was invisible on Google Maps. In 90 days we ranked top 3 in 6 Perth suburbs. Website clicks went up over 100%. Had to hire a second tech to keep up."

SK
Sarah K.HVAC Business Owner
★★★★★

"I tried 2 other agencies with zero results. Gleemium showed me a clear plan and in 3 months we rank No.1 for roofing in two Perth suburbs. Worth every cent."

TR
Tom R.Roofing Contractor, Perth

Facebook Ads Questions Answered

Yes - when done correctly. The key is targeting the right Perth suburbs, using lead gen forms, and running seasonal offers that match what homeowners actually need. Our client Cut Brush saw 19% lower cost per result within the first month.

A starting budget of \ to \,200 per month gives enough data to optimise and find what works. We start with testing, identify the winning ads, and then scale up the budget on what is already proven.

Most trade businesses see their first leads within 3 to 5 days of campaign launch. Facebook's algorithm learns quickly when your targeting and offer are set up well.

Boosting a post is a simplified ad with limited targeting. Proper Facebook Ads campaigns use advanced targeting, split testing, retargeting, and full conversion tracking. The difference in results is massive.

Yes - you need a Facebook Business Page to run ads. If you do not have one, we will help you set it up correctly as part of the onboarding process.

The Meta Pixel tracks who visits your plumbing or HVAC website. With this data, we can retarget those visitors with ads on Facebook and Instagram - and we can build lookalike audiences of people similar to your best customers.

Ready to Dominate Local Search?

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No lock-in contracts  ·  Results in 30 days  ·  Australian team